Tomi Ilijaš, CEO and founder of the Slovenian company Arctur, is a longtime advocate for the use of High-Performance Computing (HPC) in industry. He focuses on helping companies recognize and unlock the often-overlooked potential of digital innovation. In this short interview, Tomi shares insights into why SMEs struggle to identify their need for HPC and how to bridge that gap.

Tomi points out that CEOs, owners, and founders are often overwhelmed by daily responsibilities and focused on achieving their goals, leaving little time and resources to explore new technologies.

As a result, the need for High-Performance Computing is not immediately obvious—Tomi describes it as a hidden, dark demand. To unlock this demand, it is necessary to demonstrate clearly how HPC can help companies succeed and improve their performance.

Tomi emphasizes that the most effective way to achieve this is through practical examples and success stories. When entrepreneurs see how other SMEs have successfully applied HPC, they gain trust and are more willing to try it themselves.